Amongst the potential features, simple usability is the most important. The software package could be the most extraordinary you’ve seen – but without being able to use it, it isn’t worth anything to you… The e-brochure you’re making should be important enough to you for you to test out different providers. Further major decisions you need to make are about security. The second thing in line to think about are hackers and spammers. Consider if there is security available for your account. Is the content itself secured? Is it possible for people to simply copy-paste your newspaper content or does the flash publishing software vendor have something to prevent such things? Is the content secure? Once you’ve created an interactive newspaper you need to make a business plan. Whatever your marketing plan may look like, you’ll have to investigate these things — possibly not for every issue but instead for the business in its entirety. How will the business use networking media? How are you handling ads? Up to date marketing means thinking about search engine demands as you edit content.

How about combining paid for and free content? What about the possibility of offering multiple possibilities for subscription? Will you be monetizing the content ? Will you be providing teasers to sell your magazine? What’s the availability of your newspaper? If it’ll be private you can look into many hosting options or is it public? You will probably be best hosting directly with the supplier. What will you be doing about back-isues?

Tech support provided by your provider should form your prime consideration. Is it merely emergency technical support? What is response time like? Check whatever FAQs or how-tos they have. Such things you want to examine prior to any problems, you will be glad you did!

Achievement is down to informed choices at this point. Without the right provider the publication won’t prosper so well.

Nowadays many online video production and publishing agencies operate to satisfy specifications of different organisations. In addition to corporate presentations, videography is also in use to capture key events of life such as weddings, birthdays, special occasions; holidays etc. Handheld video cameras with digital chips are now widely accessible in the consumer market. Short films have turned into being quite fashionable as well as being very informative and engaging. Actually videos allow individuals to relate better to the subject matter than any other type of online communications. Vidify’s online video distribution partnerships ensure your video commercials generate awareness and impact within the right circles, fast.

Today, various people are setting up video production & publishing studios as demand of these kinds of companies are increasing. It’s also easy to obtain a lot information from the internet on video production & publishing just with a few mouse clicks. The development of online video industry has helped out the rise of online video commercials and to create nice-looking commercials, a highly regarded video production and publishing firm is essential. Internet videos play an important function in implementation of branding marketing plans & nowadays video publishing is a well-liked idea among the internet users. Therefore, across the globe video production plays a major part.

That one thing is…Writing Articles!

And this from a guy who never finished his dissertation because I was convinced that I could not write. (That’s right, I’ve got the Ph (piled higher) but not the D (deeper)

In 1994, I was your basic marriage and family therapist, struggling to keep clients on the books and wondering how I was going to respond to the onslaught of managed care that had finally reached my area of the country.

At that point, the local newspaper had been running a weekly mental health column in the Health section for a few years. There had been three writers up to this point, with the contract being somewhere between 6 months and a year.

Each of these columnists had written dry academic stuff like “What is manic-depression?” or “What is obssessive compulsive disorder?” I had written two pieces for the local psychiatric center; one on parenting adolescents and one on stress.

So when the time came around to open up the Mental Health Columnist position again, I applied.

And got turned down.

Even worse, someone else in my practice got it. Further evidence in my mind that I really could not write.

A year later, the position was open again. Being a stubborn and persistent sort, I applied again and got it! So now I was faced with having to come up with a column each and every week.

Well, I thought, at least it’s only for six months.

So I just began writing about the things I saw around me in my practice and my world. Somewhere in that first 6 months, the column was picked up and began to be syndicated nationally and internationally.

The first six months passed, and they wanted me to continue to write it. The second six months, (one year) passed, and they still wanted me to write it.

That was 11 years ago now, and I’ve long ago lost track of how many places my articles appear.

The reason for my telling you this story is to communicate as strongly as I can:

You Can Do This!

In fact, if you can write a 10 item grocery list, you can write an article.

Writing articles results in…

1) Prospects – Having your writing appear in any publicly offered medium such as article directories, internet newsletters, newspapers, magazines, web sites (even your own!), books, e-books, e-programs, etc. makes you the expert in the eyes of the public. Being perceived as an expert brings you prospects.

2) Publicity- I live and practice in Tallahassee, Florida, which is in Leon County. The last time I counted, thanks to three universities and many people wanting to live here, there are approximately 76 Clinical Members of The American Association for Marriage & Family Therapy in Leon County.

The joke in Tallahassee is that you are either a therapist or in therapy, or both.

For comparison, in Orange County, Florida (Orlando, Disney, etc.) there are only 87 Clinical Members of AAMFT.

The point is that the competition for clients in Tallahassee is tight. So why have I been able to run a full practice completely managed-care and insurance-free for the last 10 years?

The main reason is that I have written a weekly relationship column for the last ten years and I am “the guy in the paper.”

And that is just the results on the local level.

3) Profits – Because writing makes you the expert, you are then able to charge what you believe you are worth, no one blinks, and you get it.

And that is just the source of income that comes from sitting in my chair with clients every day.

Because an article can become an e-program, a feature in your own and other newsletters, a book, an e-book, a presentation, etc. writing results in passive income that you can earn while sleeping or having fun.

So now it is time to back up that claim I made a few paragraphs ago – remember?

If you can write a 10 item grocery list, you can write an article.

The Jeff Herring 5 and 5 Approach to Writing an Article

Get Ready: What is your area of expertise? What is your niche? What excites you?

Whatever your answer to the question above, here is the next question:

First Five: Thinking of your ideal client in your niche, what are five of the signs that they need your kind of service?

Write down those five signs or symptoms.

Second Five: Now, what are five solutions or things you would recommend that this person do?

Write down those five solutions or things to do.

All that is left to do is to add a few lines to each of the five symptoms and to each of the five solutions. Just think of it as putting some meat on the skeleton you just sketched out

You now have what could be your very first article!

Visit The Article Empire Coach for more leading edge tips and tools for writing articles that bring you prospects, publicity and profits. You can also subscirbe to our monthly Article Empire Tips Newsletter. You are also invited to visit my Express-Start Article Writing Program for more information on the next article writing tele-seminar.