Celebrities Still Prefer Ray Ban Sunglasses
Tuesday, April 26th, 2011Despite the influx of high-end brands of sunglasses, Hollywood celebrities still prefer one particular brand – Ray Ban.
According to price comparison website, Twenga, the classic and timeless look of Ray Ban continue to awe popular personalities. The Wayfarer line is still the most recognizable Ray Ban sunglasses creation.
The warmer weather is getting near in the United States and as such, Twenga is expecting a larger number of orders for eyewear and sunglasses.
For fashion-conscious consumers, aviator sunglasses are their most preferred choice; athletes go for Oakley sunglasses. The kids also have their own eyewear collections with several items up for grabs and these come in many shapes and colors. The full strap goes around the head for more secure hold while these youngsters play under the summer sun.
Ray Ban was founded in 1937 by Bausch & Lomb. These eyeglasses were introduced for the US Army Air Corps. Twelve years ago, Bausch & Lomb sold the brand to Luxottica Group, an Italian-based company for more than $600 million.
Did you know that Ray bans were a brand of Italian eyewear giant Luxottica who is trying to make its shades cool in China. To do that, the maker of sunglasses has recently started making glasses in China specifically tailored for the Chinese. Part of their strategy is making technical tweaks to better suit Asian facial characteristics, such as a lower nose saddle, where glasses rest on the face, and prominent cheekbones. Hears wishing them all the best in their venture.